Peek Discover vs. SOCiSOCi markets you. Discover shows whether AI recommends you.

SOCi manages your Google profiles, reviews and social posts. Discover tracks how often AI recommends each community, and what to fix.

SOCi

SOCi focuses on Google and social. Its free AI snapshot and yearly index grade brands, not communities.

AI recommends from listing sites and community websites.

  • Most of what AI cites for apartments comes from listing sites and community websites.
  • By SOCi’s own count, ChatGPT recommends just 1.2% of brand locations.
Listing sites like Zillow72%
Community websites~16%

Discover was built for this exact problem.

Discover asks the questions renters actually ask, about price, commute and floor plans, in ChatGPT, Claude, Gemini and Perplexity every month. It shows who AI picks instead, and writes the fix for your website and listings.

Peek Discover vs. SOCi, side by side
FeatureSOCiPeek Discover
Built forLocal marketing: Google, reviews, socialAI search for apartments
QuestionsNot published for its paid product264 renter questions per community, every month
ScoreFree snapshot and yearly index grade brandsHow often AI recommends each community, by AI model
Compared withLocation by location, in its paid productEvery community AI names nearby
FixesGoogle profiles, reviews, social postsCopy for your website, Zillow and Apartments.com

Case study · Lantower, Austin

55th → 2nd

8×more AI conversations name the community than in December

Out of 274 competing properties in its market, in eight months.

1.8%14.5%DecJanFebMarAprMayJunJul
Share of AI conversations naming the community, Dec 2025 – Jul 2026

FAQ

Peek Discover vs. SOCi: common questions

What’s the difference between Peek Discover and SOCi?

SOCi manages your Google profiles, reviews and social posts. Discover tracks how often AI recommends each community, and what to fix. SOCi focuses on Google and social. Its free AI snapshot and yearly index grade brands, not communities.

Where does AI get its apartment recommendations?

Mostly from listing sites like Zillow, which are 72% of what AI cites for apartments, and community websites, about 16%. By SOCi’s own count, ChatGPT recommends just 1.2% of brand locations.

How does Peek Discover measure AI visibility?

Discover asks 264 renter questions per community every month, about price, commute and floor plans, in ChatGPT, Claude, Gemini and Perplexity: 1,056 AI conversations a month. It shows how often AI recommends each community, by AI model, which communities AI names instead, and writes copy for your website, Zillow and Apartments.com.

How can I see how my community shows up in AI search?

Get a free AI visibility score from Peek Discover. No card needed, just your community’s name and address.

Trusted by operators

Lantower ResidentialCAPREITInvescoVeris ResidentialBrookfield PropertiesMorgan Properties
Get your free AI visibility scoreFree. No card needed. Just your community’s name and address.